StayBeds — Brand & Logo Design
Stay Beds is a student-focused PG finder platform designed to help students locate trusted and comfortable accommodation with ease. This project showcases the development of the primary brand logo, built around the fusion of a location marker, bed symbol, and rating stars, representing direction, comfort, and trust. The identity is created to be bold, scalable, and instantly recognizable — working seamlessly across digital platforms, signage, and merchandise. This case study highlights the logo concept evolution, color system, and real-world application mockups.